Extract from article published by Attorney at Work
A year ago, we thought social media couldn’t get any hotter as the marketing mode of choice for lawyers. Comparing results from the recent “Attorney at Work 2016 Social Media Marketing Survey” to last year’s shows we may have been right. In our second annual survey, we again asked lawyers about their social media habits, preferences and attitudes. Still hot? Sure, but things seem to be leveling off.
- Most of the lawyers responding — 88 percent — are using social media, but only 68 percent say their use of social media is part of an overall marketing strategy. That’s compared to 91 percent and 60 percent in 2015.
- Almost half of those respondents (47 percent) say lawyers’ use of social media for marketing is more hype than reality. In 2015, 56 percent agreed.
- Only 3 percent say social media is “very” responsible for actually getting them clients, compared to 4 percent in 2015. However, 41 percent say it is “somewhat” responsible. In 2015, 35 percent said “somewhat” responsible.
Based on an informal review of research from technology providers, industry analyst firms, and industry expert reports in the data discovery arena, the following short list of enablers highlights companies and technologies that may be useful to technology providers as legal discovery professionals seek to move “to the left of the EDRM” and closer to the point of data creation in their data discovery efforts.
The proceedings of the TREC Total Recall Track have been published by the National Institute of Standards and Technology. The purpose of track was to investigate methods and technologies to find, as nearly as possible, all documents in a collection that satisfy specific criteria, with reasonable effort.
The Victorian Supreme Court will issue a practice note about the use of TAR on 1 January 2017. We understand it will be the first court in Australia to do so. We expect that other Australian courts will follow suit in issuing a practice note, and it will be interesting to follow the approaches taken by other Australian courts.
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